Welcome to The Journal

Grab a pen and get ready to take some notes. The Dear Charlie blog is a wealth of branding information. From brand archetypes to typography and colour psychology, you’re exactly where you need to be if you’re trying to learn about branding for your business

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READY TO RE-INVENT YOUR BRAND?

You no longer have to hang your head in shame at the quality of your website. Gone are the times where you’d divert users to a Facebook group or template-built sales page because you just can’t swallow the DIY-branding gig you assigned yourself. Your business - your life is a few clicks away from a complete reinvention, with you in the centre.

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